Company

A NEW KIND OF DISTRIBUTION AND SALES AGENCY

A symbiotic union of distribution and PR agency, anotherproject is the partner domestic and international brands will want at their side to ensure a successful and enduring launch, market entry or strategic development.

We offer our partners sales, distribution and retail services, as well as PR and marketing support at the same time. So we are an one-stop-agency. These days, one needs precisely these skills united in one flexible, highly competent and interconnected unit in order to effectively establish or expand a brand in the German-speaking market. At anotherproject, the brand and the people behind it are the focus of our partnership.

With us anotherproject!

At the end of 2014, Niels Garbe, previously with G-Star, and PRESS FACTORY founders Mandie Bienek and Luiza Philipp founded anotherproject gmbh as a company within the PRESS FACTORY GROUP.

Six years managing G-Star Berlin: the showroom, full responsibility for wholesale and a special expertise in retail, as well as overseeing the store expansion in Germany for franchise partners are the foundations of our competence. Contacts to retailers, headhunters, real estate agents, maximal retail experience with KPI’s and expansion plans are all daily routine for us, as is an understanding of brands, creation, and above all efficient media work. This is only possible with 15 years of expertise as a leading press agency for fashion and lifestyle.

A One-Stop-Agency of Fashion People

Keeping paths of communication short, structures lean and overheads low are decisive parameters. But even more important is the personal and ardent support from “fashion people” in all key areas of expertise.

360° Services

MORE THAN DISTRIBUTION

Distribution

  • Longstanding experience and expertise
  • An excellent network and contacts to retailers
  • Customer relationship management
  • Presentations in own showroom
  • Fair and showroom presentations in various cities
  • Contracts and billing

Sales Agency

  • Longstanding experience and expertise
  • An excellent network and contacts to retailers
  • Customer relationship management
  • Presentations in own showroom
  • Fair and showroom presentations in various cities
  • Contract negotiations
  • Contracts and billing

Retail Management

  • Longstanding experience in retail expansion
  • Excellent network and contacts to franchise partners, real estate brokers,headhunters, architects, shopfitters
  • Employee training in KPI’s, product
  • Personnel management, sales techniques, merchandise
  • Best seller/worst seller management
  • Omnichannel support

PR Communication

With a keen sense for trends, the courage to try new methods, and a 360-degree approach, PRESS FACTORY offers unusual and exceptional PR solutions. 15 years of successful PR is paired with a network par excellence (in fashion, media, film, music and art). We mix tried-and-true PR techniques with new PR activities, influencer marketing, collaborations, social media and marketing campaigns!

  • Strategic consulting and support
  • Classic public relations
  • Placement of products and stories
  • Showroom facilities
  • VIP Endorsement
  • Media monitoring
  • Press Days
  • Events and event communication
  • Social media communication
  • Content management
  • Media planning / advertorials
  • Innovative marketing strategies
  • Lookbooks, brochures, Editorial Publishing
  • Development of homepages and online shops

References

OUR HAPPY CIENTS

Showroom

IN THE HEART OF BERLIN AND WHERE EVER IT‘S NEEDED

Contact

LET’S GET IN TOUCH
ON- AND OFFLINE

Let’s have a coffee

ANKLAMER STR. 38

10115 BERLIN

Send us an email

info@anotherproject.de

Just give us a call

+49 (0)30 420 23 422

anotherproject gmbh
Amtsgericht Charlottenburg
HRB 165208 B

A member of Press Factory Group GmbH
Anklamer Str. 38 | 10115 Berlin | Germany
Tel. +49 (0) 30 420 23 422 info@anotherproject.de
http://www.anotherproject.de
GeschäftsführungNiels Garbe | Luiza Philipp
Design und Graphic Support  Yellowpeople | Philipp

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